Discover how 3D scanning technology can revolutionize your business operations in our latest blog post. We discuss the substantial benefits, including enhanced accuracy in project planning, cost reduction in materials, and significant time savings in design processes. Learn how integrating 3D scanning can lead to better project outcomes and increased client satisfaction. This technology is not just the future—it's a game-changer available today.

Discover how video production can transform your brand's visibility and engagement in our latest post, "6 Benefits of Video Production for Your Brand." Learn why high-quality video content is not just a marketing tool but a storytelling medium that can elevate your brand's message, enhance your online presence, and significantly increase customer engagement. We'll explore how videos can boost SEO, improve conversion rates, and create a lasting impact on your audience. Perfect for businesses in Michigan and beyond seeking to make a mark in their industry.

Discover how video content is revolutionizing company culture and boosting employee engagement in our latest blog post. Learn about the innovative ways businesses are using videography to connect and communicate with their teams, fostering a more dynamic and inclusive workplace environment. From enhancing training materials to celebrating company milestones, video content offers a unique medium to strengthen team bonds and increase productivity. Dive into the world of corporate videography and see how it can transform your organizational culture.

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Be it a marketing initiative video or a crowd-sourcing campaign, conveying your brand’s image through engaging and professionally created video can help increase your online visibility, sales and even reinforce your business in the long run. However, to ensure you receive high-quality video based on current trends, it’s advisable to hire an experienced video production company. They will have the right professionals, the latest equipment, and shooting techniques to help bring your brand to light among your targeted consumers. Unfortunately, with several video production companies out there in the market, it can be challenging to pick one and be certain of receiving top-notch service. To help you narrow down your options and select the right one, here’s a list of the top five things to look for when hiring a video production company.

I’m Jon Petro, the proud owner of Innovative Media Group, LLC.

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Jon Petro There are so many different facets to creating a successful marketing campaign for your company. The most important one, and essentially the start of your marketing campaign, is determining your target market/audience. A target market/audience is the “particular group of consumers at which your product or service is aimed.” Depending on the size of your company, you may have more than one. Recognizing your target market(s) is the start of your marketing campaign. You must design your content in a way that will reach your intended audience. This includes designing your marketing efforts so it is beneficial to consumers. Following specific guidelines will…

Jon Petro Are you an HR professional looking to knock this upcoming job search season out of the park? If so, then you’ll want to pay attention to this article. Because we’re going to show you how to make a perfect recruiting video so you can maximize your company’s job applicants. If you aren’t already making recruitment videos, then you are already behind. It’s 2020 and video marketing is at the forefront for all major companies. Whether you are trying to market your brand, increase client traffic, or searching for potential employees, video marketing captures all you need to say without actually saying it. With…

Jon Petro How do you get the most out of your advertising? In the digital age of 2020, most of the information we receive comes to us through the internet. What better way to show your marketing skills than to follow along with the trends of how people get their advertising. Video marketing is at the top of the list right now, and if you don’t hop on the bandwagon, you could be missing out on a lot of potential success and money for your company. Here’s a compilation of 10 reasons why you should implement video marketing ASAP: Video Boosts Sales and Conversion Video…